New renderings have been revealed for The William, a 26-story residential tower at 2040 NE 163rd Street in North Miami Beach. Developed by Blue Road and Ilia Development Group, the project introduces 374 residences with architecture by Carlos Ott in collaboration with Behar Font & Partners, interiors by Urban Robot, and sales and marketing by Fortune Development Sales. The latest images showcase the building’s pickleball lounge, pool deck, and lobby, highlighting the tower’s refined yet approachable design and lifestyle-oriented vision.
“The William symbolizes a modern interpretation of North Miami Beach’s heritage by honoring the way people want to live as they move into a vibrant and dynamic future,” said Jorge Savloff, Founder and CEO of Blue Road. “With a modern aesthetic, lifestyle-driven amenities, and unmatched connectivity, it is poised to become one of the most desirable addresses in the area.”
The William – Lobby. Credit: Blue Road and Ilia Development Group.
Priced from the high $300,000s, The William offers studios to three-bedroom residences ranging from 552 to 1,412 square feet. Each home features floor-to-ceiling windows and private balconies with glass railings. Interiors include imported porcelain flooring, Italkraft cabinetry in a warm tobacco walnut finish, quartz countertops, Hansgrohe fixtures, and a suite of Bosch appliances. Bathrooms continue the contemporary palette with quartz surfaces and porcelain tile walls and flooring.
The William – Pickellball Lounge. Credit: Blue Road and Ilia Development Group.
More than 40,000 square feet of amenities span several levels of the tower. The ninth floor centers on wellness and social connection, offering a resort-style pool and sun deck, outdoor dining stations, a summer kitchen, a fitness center and yoga studio, spa treatment rooms, co-working spaces, and a café lounge. The rooftop amenities expand this lifestyle experience with panoramic views of Biscayne Bay and the Atlantic Ocean, featuring a pickleball court, game lounge, hammock grove, sunset terrace, and the Coral Lounge for private gatherings. A rooftop pet run and grooming station are also included.
“North Miami Beach has quickly become one of the most desirable destinations in South Florida, and The William takes full advantage of its central location,” said Edgardo Defortuna, President and CEO of Fortune International Group. “It creates a community that blends design, lifestyle, and long-term value, appealing not only to local buyers but also to international investors through its planned EB-5 opportunities, which offers both a home in South Florida and a pathway to U.S. residency.”
The William – Pool. Credit: Blue Road and Ilia Development Group.
The tower’s architectural form features a louvered façade by Carlos Ott and Behar Font & Partners, softened by lush landscaping that creates a sense of calm and connection to nature. Urban Robot’s interior design continues this approach with contemporary textures and natural tones that emphasize warmth, light, and livability.
Located between I-95 and the Atlantic Ocean, The William offers residents proximity to Aventura Mall, Bal Harbour Shops, Oleta River State Park, and major employment centers. Access to I-95, SR-826, two international airports, and the Brightline Aventura Station ensures convenient regional and international travel.
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